Nike, in a few lines
Nike was born in 1964 under the name Blue Ribbon Sports, founded by Phil Knight and his coach Bill Bowerman, before taking its current name in 1971. The Swoosh, designed by Carolyn Davidson, dates from the same period. From the Cortez to Air cushioning, from the Air Force 1 to the Dunk and the whole Air Max family, the brand is behind a large share of the models that matter in sneaker culture. Here you'll find its most in-demand silhouettes, from reissued classics to recent releases and collaborations.