Asics

Asics, the brand that combines technical performance and urban style

Founded in 1949 in Japan, Asics has established itself as one of the world's leading references in sneaker technology. The acronym "Anima Sana In Corpore Sano" (a sound mind in a sound body) perfectly summarizes the philosophy of this Japanese brand that revolutionized the running world before conquering the streets globally.

What sets Asics apart in the streetwear universe is its unique ability to transform cutting-edge technologies into objects of urban desire. The Gel technology patented by the brand, initially developed to absorb impact during running, has become the symbol of a silhouette instantly recognizable. This technical innovation, combined with minimalist and functional Japanese design, has allowed Asics to create models that transcend their sporting function to become true lifestyle icons.

The cultural evolution of Asics is fascinating. Starting from athletic tracks and marathons, the brand gradually conquered American university campuses in the 80s, then the streets of Tokyo in the 90s. Today, wearing Asics means claiming a style that blends Japanese technical heritage with embraced retro aesthetics. Sneakerheads worldwide seek out these models for their premium construction, sophisticated colorways, and exceptional comfort.

The most sought-after Asics models

The Asics range is filled with cult models that make collectors' hearts race. Each silhouette tells a story, each colorway expresses an era.

The Asics Gel-1130 represent the very essence of revisited Y2K style. This technical silhouette from the 2000s makes a strong comeback with its mesh and synthetic leather upper, sculpted sole, and reflective details. Recent drops of this model consistently sell out, confirming its status as a modern grail.

The Asics Gel-NYC fuses the best of two worlds: the technical heritage of the Gel-Cumulus 16 and the urban DNA of the Gel-Nimbus 3. This hybrid creation appeals with its complex design, layered materials, and refined color palette. Every colorway of the Gel-NYC instantly becomes an object of desire.

The Asics GT-2160 embody the golden age of technical running from the 2010s. This complex silhouette, with its dynamic lines and breathable mesh construction, attracts fans of futuristic designs. The Gel technology visible at the heel adds an aesthetic dimension to performance.

The Asics Gel-Kayano remains one of the most respected series from the brand. Since its creation in 1993, this line has constantly evolved while maintaining its DNA codes. Retro versions of the Gel-Kayano are particularly sought after by collectors for their premium construction and period-accurate colorways.

The Asics Gel-Nimbus 10.1 and Asics Gel-Nimbus 27 models perfectly illustrate the brand's evolution between heritage and innovation. While the 10.1 version revisits 2000s codes with a lifestyle approach, the Nimbus 27 integrates the brand's latest technologies into a contemporary design.

The Asics Gel-Quantum 360 push the limits of technical design with their sole entirely made of Gel. This technological feat translates into unique aesthetics and exceptional walking comfort.

Let's not forget the Onitsuka Tiger Mexico 66, the historical ancestor that gave birth to the Nike swoosh. This vintage model retains timeless charm with its minimalist leather and nylon construction.

Buy authentic Asics on Geturbrick

At Geturbrick, we understand collectors' passion for authentic Asics. Our collection brings together the most sought-after models, from limited editions to rare colorways that can't be found anywhere else.

Every pair of Asics featured on Geturbrick is rigorously authenticated by our experts. We verify every detail: material quality, stitching precision, label authenticity, and packaging compliance. This expertise allows us to guarantee that you receive only 100% authentic and brand new products.

Our selection prioritizes deadstock models and limited editions that collectors take pride in. Whether you're looking for a pair of Gel-1130 in an exclusive colorway or a limited edition Gel-NYC, Geturbrick gives you access to the most coveted models on the secondary market.

Fast and secure international shipping is one of our priorities. We ship your Asics worldwide with careful packaging that preserves the brand new condition of your sneakers. Our sneaker expert customer service supports you throughout your purchase for an optimal shopping experience.

Frequently Asked Questions

Why are Asics so popular right now?

Asics are experiencing a surge in popularity thanks to the return of Y2K and retro trends. Their technical 2000s design, combined with exceptional comfort and sophisticated colorways, appeals to a new generation of sneakerheads. Collaborations with fashion brands and limited editions also strengthen their desirability.

How do you recognize authentic Asics?

Authentic Asics are distinguished by the quality of their materials, the precision of their stitching, and the presence of specific technical details like visible Gel technology. The inner label, original box, and serial numbers are also indicators of authenticity. At Geturbrick, our experts verify all these elements to guarantee the authenticity of each pair.

What are the most sought-after Asics models by collectors?

The most coveted models include the Gel-1130 for their Y2K style, the Gel-NYC for their innovative hybrid design, and the GT-2160 for their futuristic aesthetics. Limited editions, exclusive collaborations, and rare colorways of these models often reach high prices on the secondary market.